Currently shipping
Lantern Endcap rollout — 96 hypermarket locations, week 4 of 6
Retail displays that move shoppers at first glance.
- Endcap, countertop, floor, and seasonal systems engineered for the channels you actually sell into.
- Three rendered directions in ten days; a working prototype on your timeline, not ours.
- Production handled in our Seoul workshop with vetted KR vendors — no surprise cost stacks at week six.
- 01
Walk the shelf with us
A 90-minute working session with your trade marketing team to map shopper friction in your category.
- 02
See the rendered concept
Within ten days you receive three structured display directions — drawings, materials, channel fit, ballpark cost.
- 03
Prototype, then roll
We prototype the chosen direction in our Seoul workshop, ship for buyer review, and run rollout across your stores.
Trusted by trade marketing teams at Han River Beverage Co., BlueRiver Group, and Greentide Wellness.
A free shelf audit before you commit
Drop your work email below and we will set up a no-cost ninety-minute audit with one of our retail strategy leads. We will look at three of your current shelf placements, point out the friction we see, and share two display directions you could test next quarter. If we are a fit, you keep the audit notes either way.
What the trial covers
- 01
A ninety-minute working call with two studio leads, scheduled inside your project window.
- 02
Two written display directions — channel fit, finish ideas, ballpark scope — delivered within five business days.
- 03
No further obligation. If we move ahead, the audit fee is waived against the engagement.
An interactive walkthrough — touch any hotspot
Below is one of our shipping endcap systems, photographed at the workshop ahead of a hypermarket rollout. Click each marker to read the structural notes the buyer signed off on.
Workshop verified
Every hotspot you see was tested in our Seoul workshop before the first crate left for the floor.
Buyer-ready notes
The same hotspot text appears in the sign-off pack that goes to your category buyer for review.
Adjustable per launch
Header, lighting tone, and shelf spacing all swap per campaign without re-fabricating the structure.
Where most agencies fall short.
Drawn from twenty post-mortems with brand managers who have worked with three or more agencies before us.
| Milestone | Generic agency | In-house team | ShelfForge Studio |
|---|---|---|---|
| Concept-to-prototype in under 14 days | No | Sometimes | Yes |
| Structural engineering for 24-month service life | No | Yes | Yes |
| In-region sourcing for KR rollouts | No | No | Yes |
| Honest cost transparency before tooling | Sometimes | Yes | Yes |
| Recyclable end-of-life pathways | No | Sometimes | Yes |
| Field-team install briefings included | No | Yes | Yes |
Where the work starts.
You do not need a fully scoped brief to talk to us. The two paths below cover most of how engagements have begun in the last three years.
Primary Reserve a free brief
Reserve a free brief
The fastest path. We hold a ninety-minute working session inside your timeline, then write up two directions you can show your team within the same week. Best when there is a real launch window in mind — even if the channel is not finalised.
Includes: written direction memo, ballpark cost band, and one rendered mock of the more interesting direction.
Start the brief Alternative See a working demo
See a working demo
Visit the studio and walk through three shipping fixtures end-to-end. Best when you want to see how the structure feels in person before committing — particularly for premium-positioning briefs that depend on finish quality.
Includes: studio walkthrough, materials library access, and a coffee that lasts longer than the slot we put on the calendar.
Schedule a demoThree slots remain for Q2 prototype builds.
Our Seoul workshop produces under twenty live launches per quarter so the work stays on schedule. If your launch window sits between April and August, we recommend starting the conversation by mid-March to keep the timeline calm.
Brands and retailers we have shaped shelves for.
Studio work has appeared across Lunar New Year resets, summer beverage launches, and Chuseok gifting peaks since 2019. Logos shown below represent active and recent engagements; client confidentiality keeps a few off the list.